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Why Blogging and Newsletters Are The Answer To Algorithms

By July 12, 2019 No Comments
Blogging and newsletters are becoming increasingly more popular and as a creative entrepreneur, this should definitely be at the top of your priority list!

It boosts your SEO, it drives traffic to your site, and it builds rapport with your audience. Not to mention, you can beat those pesky algorithms set in place by making sure you are showing up directly in people’s inboxes with your newsletters, which in turn sends them to your blog!

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Creatives, especially photographers, are very visual people. So while the written words are the meat-and-potatoes of the equation, the appealing photos are the gravy that just takes it up a notch!

We LOVE helping you reach your audience and we can do this together! After working so closely with you, we learn your brand and your voice and this makes it a whole lot easier for us to take these tasks off your shoulders.  

You give us the topics and the images and we’ll take it from there! 

Newsletters:
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As you build your email list, you’re going to want to send them some newsletters. They can be fun, they can be informative, they can be packed full of memes if you want! However you choose to have them done, we can make sure they look bomb AF and get your people clicking “open”! 

If you’re offering a special marathon of mini shoots, this is the perfect way to let your audience know. Or maybe you just drafted an incredible blog and you want them to find it. You link it to the newsletter and before you know it, they are rushing to your site to see what you’ve been up to. This is also the best way to let everyone know of any upcoming workshops you teach or educational services you offer. There is really no reason not to jump on the newsletter bandwagon and with Pepper steering, you can sit back and enjoy the ride! 

Blogging: 
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Blogging is an amazing way to put all of those thoughts of yours into words for other people to read. Whether it is the top five tips to managing success as an entrepreneur, showcasing a stunning wedding you shot on the edge of a cliff, or why everyone should consider having a boudoir shoot, you need to blog about it! Choose the pictures that best capture what you want everyone to feel, and that’s it! 

We can provide the copy, and then put the blog right into your website’s back-end. If you have a plug-in for SEO (we are big fans of Yoast), we can make sure things are already on the right track to make it on Google’s radar! 

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We know so many of you would love to step up your newsletter and blogging game but don’t know where to start. As your BFFs, we won’t just tell you that you have something in your teeth or that Jason is a jerk for not texting you back. We will make sure your business keeps on thriving because there is killer content for all of your loyal peeps to see.

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Whether you need to start from scratch when it comes to blogging and newsletters, or you already have a solid foundation for us to continue for you, this is the beginning of a fantastic journey to showcasing your talent even more widely! 

Kelsey Munson
Badass Assistant to the CEO
Pepper – Your Badass Business BFF Inc. 

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